Up against the retail giants targeting weakness, gaining an edge
Retail marketing strategy development -- Fitting into multi-layered retail competition -- Major trends in the retailing sector -- The retail evolution -- Capitalizing on market potentials -- Consumer behavior and retail strategy -- Strategy alternatives -- Developing, measuring, and managing store i...
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| Language: | Undetermined English |
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Mason, OH
Thomson
2004
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| Institutions: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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