Marketing the core

MARKETING: THE CORE, 3/e by Kerin, Hartley, and Rudelius continues the tradition of cutting-edge content and student-friendliness set by Marketing 9/e, but in a shorter, more accessible package. The Core distills Marketing's 21 chapters down to 18, leaving instructors just the content they need...

Volledige beschrijving

Bewaard in:
Bibliografische gegevens
Hoofdauteur: Roger A. Kerin
Andere auteurs: Roger A. Kerin; Steven W. Hartley; William Rudelius
Taal:Undetermined
English
Gepubliceerd in: Boston McGraw-Hill Irwin 2009
Tags: Voeg label toe
Geen labels, Wees de eerste die dit record labelt!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh