Introduction to mass communication media literacy and culture
This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communicatio...
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Language: | Undetermined English |
Published: |
Boston
McGraw-Hill Higher Education
2009
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Institutions: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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