Anticipate know what customers need before they do

Anticipate provides business readers with a practical how-to approach for taking their customer-supplier relationship to one that is more sustainable and more mutually profitable. Much of the discussion on customer experience has centered on the hospitality or retail industries and has showcased the...

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Tác giả chính: Thomas, Bill
Tác giả khác: Bill Thomas; Jeff Tobe
Ngôn ngữ:Undetermined
English
Được phát hành: Hoboken, N.J. John Wiley & Sons
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
LEADER 01563nam a2200277Ia 4500
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020 |a 1118356918 
020 |a 9781118356913 
041 |a eng 
082 |a 658.8342 
082 |b T4541 
100 |a Thomas, Bill 
245 0 |a Anticipate 
245 0 |b know what customers need before they do 
245 0 |c Bill Thomas, Jeff Tobe 
260 |a Hoboken, N.J. 
260 |b John Wiley & Sons 
300 |a v, 218 p. 
300 |b ill. 
300 |c 24 cm 
504 |a Includes bibliographical references and index 
520 |a Anticipate provides business readers with a practical how-to approach for taking their customer-supplier relationship to one that is more sustainable and more mutually profitable. Much of the discussion on customer experience has centered on the hospitality or retail industries and has showcased the discrete techniques organizations use to deliver better service and create more satisfied customers. Anticipate extends and integrates those techniques to deliver an end-to-end customer experience that can be applied in any industry, by any type of organization. Get proven guidance on how to design and implement a customer-focused journey that moves beyond the transaction and satisfied customers, to a relationship and culture that creates and leverages loyalty and the profitability that comes with it 
650 |a Customer relations; Strategic planning 
700 |a Bill Thomas; Jeff Tobe 
980 |a Trung tâm Học liệu Trường Đại học Trà Vinh