Blue ocean strategy how to create uncontested market space and make the competition irrelevant

In this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renée Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strateg...

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Xehetasun bibliografikoak
Egile nagusia: Kim, W. Chan
Beste egile batzuk: W. Chan Kim; Renée Mauborgne
Hizkuntza:Undetermined
English
Argitaratua: Boston, MA Harvard Business Review Press 2015
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh