Contemporary strategy analysis text and cases
The ninth edition of Contemporary Strategy Analysis: Text and Cases focuses on the fundamentals of value creation with an emphasis on practicality. Topics in this edition include: platform-based competition and ecosystems of related industries; the role of strategy making processes; mergers, acquisi...
שמור ב:
| מחבר ראשי: | |
|---|---|
| מחברים אחרים: | |
| שפה: | Undetermined English |
| יצא לאור: |
Chichester, West Sussex, United Kingdom
Wiley
2016
|
| נושאים: | |
| תגים: |
הוספת תג
אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
|---|
| סיכום: | The ninth edition of Contemporary Strategy Analysis: Text and Cases focuses on the fundamentals of value creation with an emphasis on practicality. Topics in this edition include: platform-based competition and ecosystems of related industries; the role of strategy making processes; mergers, acquisitions and alliances; and strategy implementation. Within the twenty case studies, students will find leading companies that are familiar to them. This strategy analysis text is suitable for MBA and advanced undergraduate students |
|---|---|
| תיאור פיזי: | xvi, 758 p. ill. 24 cm |
| ביבליוגרפיה: | Includes bibliographical references and index |
| ISBN: | 1119120845 9781119120841 |