Contemporary strategy analysis text and cases
The ninth edition of Contemporary Strategy Analysis: Text and Cases focuses on the fundamentals of value creation with an emphasis on practicality. Topics in this edition include: platform-based competition and ecosystems of related industries; the role of strategy making processes; mergers, acquisi...
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| Tác giả chính: | |
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| Tác giả khác: | |
| Ngôn ngữ: | Undetermined English |
| Được phát hành: |
Chichester, West Sussex, United Kingdom
Wiley
2016
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| Những chủ đề: | |
| Các nhãn: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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| LEADER | 01285nam a2200289Ia 4500 | ||
|---|---|---|---|
| 001 | TVU_32473 | ||
| 008 | 210423s9999 xx 000 0 und d | ||
| 020 | |a 1119120845 | ||
| 020 | |a 9781119120841 | ||
| 041 | |a eng | ||
| 082 | |a 658.4012 | ||
| 082 | |b G761 | ||
| 100 | |a Grant, Robert M. | ||
| 245 | 0 | |a Contemporary strategy analysis | |
| 245 | 0 | |b text and cases | |
| 245 | 0 | |c Robert M. Grant | |
| 260 | |a Chichester, West Sussex, United Kingdom | ||
| 260 | |b Wiley | ||
| 260 | |c 2016 | ||
| 300 | |a xvi, 758 p. | ||
| 300 | |b ill. | ||
| 300 | |c 24 cm | ||
| 504 | |a Includes bibliographical references and index | ||
| 520 | |a The ninth edition of Contemporary Strategy Analysis: Text and Cases focuses on the fundamentals of value creation with an emphasis on practicality. Topics in this edition include: platform-based competition and ecosystems of related industries; the role of strategy making processes; mergers, acquisitions and alliances; and strategy implementation. Within the twenty case studies, students will find leading companies that are familiar to them. This strategy analysis text is suitable for MBA and advanced undergraduate students | ||
| 650 | |a Strategic planning | ||
| 700 | |a Robert M. Grant | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Trà Vinh | ||