Persuasion reception and responsibility

PERSUASION: RECEPTION AND RESPONSIBILITY presents persuasion through the examination of various aspects of popular culture--politics, mass media, advertising, and the information superhighway--as they exemplify and teach critical theories of persuasion. The text's multi-chapter focus on languag...

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Bibliographic Details
Main Author: Larson, Charles U.
Other Authors: Charles U. Larson
Language:Undetermined
English
Published: Belmont, CA Wadsworth Pub. 2004
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Institutions: Trung tâm Học liệu Trường Đại học Trà Vinh