Persuasion reception and responsibility
PERSUASION: RECEPTION AND RESPONSIBILITY presents persuasion through the examination of various aspects of popular culture--politics, mass media, advertising, and the information superhighway--as they exemplify and teach critical theories of persuasion. The text's multi-chapter focus on languag...
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| Tác giả chính: | |
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| Tác giả khác: | |
| Ngôn ngữ: | Undetermined English |
| Được phát hành: |
Belmont, CA
Wadsworth Pub.
2004
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| Những chủ đề: | |
| Các nhãn: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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| LEADER | 01317nam a2200265Ia 4500 | ||
|---|---|---|---|
| 001 | TVU_7799 | ||
| 008 | 210423s9999 xx 000 0 und d | ||
| 020 | |a 534619029 | ||
| 041 | |a eng | ||
| 082 | |a 303.342 | ||
| 082 | |b L318 | ||
| 100 | |a Larson, Charles U. | ||
| 245 | 0 | |a Persuasion | |
| 245 | 0 | |b reception and responsibility | |
| 245 | 0 | |c Charles U. Larson | |
| 260 | |a Belmont, CA | ||
| 260 | |b Wadsworth Pub. | ||
| 260 | |c 2004 | ||
| 300 | |a 404 p. | ||
| 300 | |b ill. | ||
| 300 | |c 24 cm | ||
| 520 | |a PERSUASION: RECEPTION AND RESPONSIBILITY presents persuasion through the examination of various aspects of popular culture--politics, mass media, advertising, and the information superhighway--as they exemplify and teach critical theories of persuasion. The text's multi-chapter focus on language and critical thinking is combined with readability, a conversational engagement with the reader, and current verbal and visual examples of persuasion in action. Persuasion theory, research, and ethics are all woven throughout the text to consistently underscore the book's central purpose--the development of critical consumers of all forms of persuasion | ||
| 650 | |a Persuasion (Psychology); Propaganda; Mass media | ||
| 700 | |a Charles U. Larson | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Trà Vinh | ||