Advertising and promotion : an integrated marketing communications perspective

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Advertising and promotion : an integrated marketing communications perspective

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التفاصيل البيبلوغرافية
المؤلف الرئيسي:	Belch, George E
التنسيق:	Sách
اللغة:	Undetermined
منشور في:	McGraw-Hill 2018
الموضوعات:	Advertising; Communication in marketing; Quảng cáo;
الوسوم:	إضافة وسم لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!

Thư viện lưu trữ:	Trung tâm Thư viện - Trường Đại học Công nghiệp TP. Hồ Chí Minh


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082			\|a 659.1
100			\|a Belch, George E
245		0	\|a Advertising and promotion : an integrated marketing communications perspective
245		0	\|c Belch, George E
260			\|b McGraw-Hill
260			\|c 2018
650			\|a Advertising; Communication in marketing; Quảng cáo;
927			\|a Sách
980			\|a Trung tâm Thư viện - Trường Đại học Công nghiệp TP. Hồ Chí Minh

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