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dspace
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https:--dlib.udn.vn-module-chi-tiet-sach?RecordID=91112025-04-21T00:00:00ZA theoretical model of the effects of advertising and sales promotion on brand equityMô hình lý thuyết về ảnh hưởng của quảng cáo và khuyến mãi đến giá trị thương hiệuTạp chí Khoa học và Công nghệ Đại học Đà Nẵng, Số 02(87). 2015; Trang 133 - 136.vieĐại học Đà Nẵnghttps://dlib.udn.vn/module/chi-tiet-sach?RecordID=9111
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| institution |
Trung tâm Công nghệ thông tin và Học liệu số, Đại học Đà Nẵng
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| collection |
DSpace
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| language |
vie
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| title |
A theoretical model of the effects of advertising and sales promotion on brand equity
|
| spellingShingle |
A theoretical model of the effects of advertising and sales promotion on brand equity
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| title_short |
A theoretical model of the effects of advertising and sales promotion on brand equity
|
| title_full |
A theoretical model of the effects of advertising and sales promotion on brand equity
|
| title_fullStr |
A theoretical model of the effects of advertising and sales promotion on brand equity
|
| title_full_unstemmed |
A theoretical model of the effects of advertising and sales promotion on brand equity
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| title_sort |
theoretical model of the effects of advertising and sales promotion on brand equity
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| url |
https://dlib.udn.vn/module/chi-tiet-sach?RecordID=9111
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1848664264134361088
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