Behavioral intention of young consumers towards the acceptance of social media marketing in Emerging Markets

Código QR

Behavioral intention of young consumers towards the acceptance of social media marketing in Emerging Markets

24

Gardado en:

Detalles Bibliográficos
Những tác giả chính:	Nguyễn, Thị Phương Thảo, Nguyễn, Văn Anh
Formato:	Research article
Idioma:	Vietnamese
Publicado:	2022
Acceso en liña:	http://scholar.dlu.edu.vn/handle/123456789/1321
Các nhãn:	Engadir etiqueta Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!

Thư viện lưu trữ:	Thư viện Trường Đại học Đà Lạt

Títulos similares

Impact of online social media on consumers’ purchasing intention via social network sites
por: Hoang, Thi Phuong Thao, et al.
Publicado: (2024)

Effects of Consumer Perception of CSR Activities and Technology Acceptance on Intention to Adopt Mobile Banking Evidence in Vietnam
por: Nguyễn, Văn Anh, et al.
Publicado: (2024)

An investigation of the factors that affect purchase intention toward organic foods among Vietnamese consumers : Master dissertation - Major: Marketing
por: Trần, Thu Thảo
Publicado: (2017)

Social media marketing and customer purchase intention: Evidence-based bibliometrics and text analysis
por: Nguyễn, Văn Anh, et al.
Publicado: (2024)

Consumer behavior and marketing strategy
por: Peter, L. Paul
Publicado: (2005)

Consumer behavior and marketing action
por: Assael, Henry
Publicado: (2001)

Consumer Behavior and Marketing Strategy /
por: Peter, J. Paul
Publicado: (1996)

Consumer behavior and marketing management /
por: Myers, James H.
Publicado: (1967)

FACTORS AFFECTING CONSUMERS’ INTENTION AND BEHAVIOR TOWARDS USING ECO-FRIENDLY BAGS IN SUPERMARKETS IN HUE CITY
por: Cái, Trịnh Minh Quốc, et al.
Publicado: (2023)

Social Media for Scientific Institutions: How to Attract Young Academics by Using Social Media as a Marketing Tool
por: Hurrle, Daniel, et al.
Publicado: (2015)

Attitude, Social Norms, Perceived Behavioral Control, Past Behavior, and Habit in Explaining Intention to Consume Fish in Vietnam
por: Ho, Huy Tuu
Publicado: (2023)

Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.
por: Peter, J. Paul.
Publicado: (2002)

Social media marketing :
por: Dahl, Stephan
Publicado: (2015)

Social Media Marketing
por: Heggde, Githa, et al.
Publicado: (2020)

The effect of servicescape to service quality and customer behavioral intention – An evidence in Viet Nam market
por: Nguyễn, Văn Anh, et al.
Publicado: (2024)

Application of social media in marketing
por: Dương, Thị Phương Chi
Publicado: (2023)

FACTORS AFFECTING CONSUMERS’ REPURCHASE INTENTION TOWARD PETROLIMEX GAS IN DONG HA CITY
por: Hoàng, Trọng Hùng, et al.
Publicado: (2023)

Social media marketing for dummies
por: Singh, Shiv
Publicado: (2012)

Social Media Marketing for Dummies /
por: Shiv Singh, Stephanie Diamond
Publicado: (2012)

Social media marketing for dummies
por: Singh, Shiv
Publicado: (2012)

Digital and Social Media Marketing
por: Rana, Nripendra P., et al.
Publicado: (2020)

Consumers behavior towards mobile marketing in Ho Chi Minh City : Doctor of Philosophy Major in Management - Ifugao State University
por: Trịnh, Hồng Lanh
Publicado: (2015)

Social media marketing : Marketing panacea or the emperor's new digital clothes? /
por: Charlesworth, Alan, 1956-
Publicado: (2018)

The effect of servicescape on service quality and customer behavioral intention–An evidence in coffeeshop service in Viet Nam market
por: Nguyễn, Văn Anh, et al.
Publicado: (2022)

Các yếu tố tác động đến ý định của khách hàng đối với việc chấp nhận marketing mạng xã hội tại Đà Lạt = Factors affecting customers' intention to accept social network marketing in Dalat
por: Nguyễn, Thị Phương Thảo, et al.
Publicado: (2021)

Social Media Marketing in Tourism and Hospitality
por: Minazzi, Roberta
Publicado: (2015)

DETERMINANTS OF CONSUMERS’ PURCHASING INTENTIONS TOWARD ORGANIC FOODS: A STUDY IN HO CHI MINH CITY, VIETNAM
por: Ha, Thi Phuong Minh, et al.
Publicado: (2023)

Social Computing and Social Media. Human Behavior
por: Meiselwitz, Gabriele
Publicado: (2020)

The Effect of Prestige Sensitivity on Price Acceptance in Vietnam’s Mobile Phone Market
por: Nguyen, Thi Huyen, et al.
Publicado: (2024)

An integrated model of employees' behavioral intention toward innovative information and communication technologies in travel agencies /
por: Cheng, Simone

Introduction to Social Media Marketing. 1st ed.
por: Kelsey, Todd
Publicado: (2020)

Social Computing and Social Media. User Experience and Behavior
por: Meiselwitz, Gabriele
Publicado: (2020)

Emerging Technologies for Emerging Markets
por: Vong, John, et al.
Publicado: (2015)

The role of corporate social responsibility and company reputation toward production re-linking intention between farmers and enterprises
por: Nguyễn, Văn Anh, et al.
Publicado: (2023)

Corporate Social Responsibility In Building Customer Trust And Corporate Reputation – Evidence In Emerging Market
por: Nguyễn, Thị Phương Thảo, et al.
Publicado: (2024)

Chinese Consumers and the Fashion Market
por: Xu, Yingjiao, et al.
Publicado: (2020)

CORPORATE SOCIAL RESPONSIBILITY AUTHENTICITY AND FIRM PERFORMANCE IN AN EMERGING MARKET
por: Le, Thanh Tiep
Publicado: (2024)

Consumer behavior
por: Reynolds, Fred D.
Publicado: (1977)

Consumer behavior
por: Schiffman, Leon G.
Publicado: (2015)

Consumer behavior
por: Kardes, Frank R
Publicado: (2015)