Marketing Food Brands

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Marketing Food Brands

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Bibliografiske detaljer
Hovedforfatter:	Chimhundu, Ranga
Format:	Bog
Sprog:	English
Udgivet:	Springer International Publishing 2020
Fag:	Business and Management Branding Consumer Behavior
Online adgang:	https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/86576
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Thư viện lưu trữ:	Thư viện Trường Đại học Đà Lạt

Lignende værker

Re-Modeling the Brand Purchase Funnel. 1st ed. 2017
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Udgivet: (2020)

Brand Gender. 1st ed. 2018
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Perceived Brand Localness
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Advances in Advertising Research IX
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The Power of Communicating the Family Firm Status. 1st ed. 2018
af: Rosina, Margarete
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Understanding Luxury Fashion
af: Cantista, Isabel, et al.
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Interpretations of Luxury. 1st ed. 2018
af: Turunen, Linda Lisa Maria
Udgivet: (2020)

Consumer response on X2 coloured contact lens (A case study at PT alergan inti Indonessia in Jakarta as the of X2 coloured contact lens distributor) /
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Brand Hate
af: Kucuk, S. Umit
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The Role of Origin of Fame in Influencer Branding
af: Sinnig, Julia
Udgivet: (2020)

Destination branding case study : Tracking brand equity for an emerging destination between 2003 and 2007 /
af: Pike, Steven.

Sell the brand first
af: Stiff, Dan
Udgivet: (2006)

An examination of attendee brand loyalty : Understanding the moderator of behavioral brand loyalty /
af: Lee, Jin-Soo.

Designing Luxury Brands
af: Derval, Diana
Udgivet: (2020)

Brand Choice and Loyalty
af: Meier, Beat
Udgivet: (2020)

Determinants of Private Label Attitude: Predicting Consumers’ Brand Preferences Using Psychographics
af: Weiß, Stefanie
Udgivet: (2015)

Food Waste Management
af: Närvänen, Elina, et al.
Udgivet: (2020)

Enhancing Brand Loyalty Through Consumer-Celebrity Congruence in the Hospitality Sector
af: Nguyễn, Văn Anh, et al.
Udgivet: (2024)

Brand Platform in the Professional Sport Industry
af: Zheng, Jingxuan, et al.
Udgivet: (2020)

Brand integration practices in mergers and acquisitions /
af: Vu Anh Dung.

Influencer Marketing for Brands
af: Levin, Aron
Udgivet: (2020)

Luxury Brands in China and India. 1st ed. 2017
af: Atwal, Glyn, et al.
Udgivet: (2020)

Rethinking Place Branding Comprehensive Brand Development for Cities and Regions
af: Kavaratzis, Mihalis, et al.
Udgivet: (2015)

Inter-Regional Place Branding: Best Practices, Challenges and Solutions
af: Zenker, Sebastian, et al.
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Energy Branding. 1st ed. 2017
af: Larsen, Friðrik
Udgivet: (2020)

Impacting the Sensory Experience of Products
af: Cowen-Elstner, Christine
Udgivet: (2020)

Haptic Sensation and Consumer Behaviour
af: Racat, Margot, et al.
Udgivet: (2020)

The Experience Logic as a New Perspective for Marketing Management
af: Pencarelli, Tonino, et al.
Udgivet: (2020)

Marketing and Customer Loyalty. 1st ed. 2017
af: Cavallone, Mauro
Udgivet: (2020)

User Experience Is Brand Experience
af: Sand, Felix van de, et al.
Udgivet: (2020)

Personal Brand Creation in the Digital Age
af: Grzesiak, Mateusz
Udgivet: (2020)

Conscious Branding
af: Funk, David, et al.
Udgivet: (2012)

The brand marketing book : creating, managing, and extending the value of your brand /
af: Marconi, Joe.
Udgivet: (2000)

User Innovators in the Silver Market: An Empirical Study among Camping Tourists
af: Wellner, Konstantin
Udgivet: (2015)

The Brand Strategy Canvas
af: Woods, Patrick
Udgivet: (2020)

Brand positioning :
af: Sengupta, Subroto
Udgivet: (2005)

Strategic brand management building, measuring, and managing brand equity
af: Keller, Kevin Lane
Udgivet: (2008)

Asian brand strategy :
af: Roll, Martin
Udgivet: (2006)

Marketing Transformation: Marketing Practice in an Ever Changing World. 1st ed. 2018
af: Rossi, Patricia, et al.
Udgivet: (2020)

The Community Manager's Playbook: How to Build Brand Awareness and Customer Engagement
af: Perkins, Lauren
Udgivet: (2015)