The fundamentals of advertising /
Advertising; Marketing; Planning; Advertising in print, broadcast and other media; Measuring effectiveness; International advertising.
Đã lưu trong:
| Príomhúdar: | |
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| Údair Eile: | |
| Formáid: | Leabhar |
| Teanga: | English |
| Foilsithe: |
Oxford :
Butterworth-Heinemann,
1999.
|
| Eagrán: | 2nd ed. |
| Ábhair: | |
| Clibeanna: |
Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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| Achoimre: | Advertising; Marketing; Planning; Advertising in print, broadcast and other media; Measuring effectiveness; International advertising. |
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| Cur Síos Fisiciúil: | xi, 384p. of plates : col. ill. ; 24cm. |
| ISBN: | 0750615621 |