The fundamentals of advertising /
Advertising; Marketing; Planning; Advertising in print, broadcast and other media; Measuring effectiveness; International advertising.
Bewaard in:
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| Andere auteurs: | |
| Formaat: | Boek |
| Taal: | English |
| Gepubliceerd in: |
Oxford :
Butterworth-Heinemann,
1999.
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| Editie: | 2nd ed. |
| Onderwerpen: | |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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