Consumer behaviour : implications for marketing strategy /

Consumer behaviour : implications for marketing strategy /

Sparad:
Bibliografiska uppgifter
Huvudupphovsman: Neal, Cathy.
Materialtyp: Bok
Språk:English
Publicerad: Sydney; New York : Irwin/McGraw-Hill, 1999.
Upplaga:2nd edition.
Ämnen:
Consumer.
Market.
Consumer behaviour > Australia.
Market surveys > Australia.
Consumer behaviour > Australia > Case studies.
Market surveys > Australia > Case studies.
Consumer behaviour > New Zealand.
Market surveys > New Zealand.
Consumer behaviour > New Zealand > Case studies.
Market surveys > New Zealand > Case studies.
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