Marketing and finance : working the interface /

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Marketing and finance : working the interface /

This book is divided into three parts: Marketing and finance interface issues for Marketing Strategy, Analysis and Decisions; Cost Implications and Cost Characteristics affecting marketing strategy decisions; a,d Financial Structure and Performance characteristics.

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awdur:	Walters, David.
Awduron Eraill:	Halliday, Michael.
Fformat:	Llyfr
Iaith:	English
Cyhoeddwyd:	Sydney : Allen and Unwin, 1997.
Pynciau:	Marketing. Finance. Business. Enterprises. Business enterprises > Finance.
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

Eitemau Tebyg

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Financial management and analysis
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