Strategic sport marketing /
This book is about: Identification of marketing opportunities; Strategy determination; Strategy implementation, evaluation and adjustment.
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
St. Leonards, NSW :
Allen and Unwin,
1998.
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| Subjects: | |
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| Institutions: | Mạng thư viện Đại học Đà Nẵng |
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