The market segmentation workbook : target marketing for marketing managers /
This book is about: The market segmentation process; Core analyses; Strategy; Programmes for implementation; ...
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| Format: | Book |
| Language: | English |
| Published: |
London ; New York :
Routledge,
1995.
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| Institutions: | Mạng thư viện Đại học Đà Nẵng |
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