The market segmentation workbook : target marketing for marketing managers /

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The market segmentation workbook : target marketing for marketing managers /

This book is about: The market segmentation process; Core analyses; Strategy; Programmes for implementation; ...

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Bibliografske podrobnosti
Glavni avtor:	Dibb, Sally, 1963-
Drugi avtorji:	Simkin, Lyndon.
Format:	Knjiga
Jezik:	English
Izdano:	London ; New York : Routledge, 1995.
Teme:	Marketing. Segmentation. Market segmentation.
Oznake:	Označite Brez oznak, prvi označite!

Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

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