The marketing research project manual /
This book is about: The marketing research project; Market segmentation, positioning, and customer satisfaction studies; Choosing a topic and working with a client; ...
保存先:
| 第一著者: | |
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| フォーマット: | 図書 |
| 言語: | English |
| 出版事項: |
Cincinnati :
South-Western College,
1999.
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| 版: | 4th ed. |
| 主題: | |
| タグ: |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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| 要約: | This book is about: The marketing research project; Market segmentation, positioning, and customer satisfaction studies; Choosing a topic and working with a client; ... |
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| 物理的記述: | 235 p. : ill. ; 27.5cm. |
| ISBN: | 0538891483 |