The marketing research project manual /
This book is about: The marketing research project; Market segmentation, positioning, and customer satisfaction studies; Choosing a topic and working with a client; ...
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| Main Author: | Jarboe, Glen R. |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Cincinnati :
South-Western College,
1999.
|
| Edition: | 4th ed. |
| Subjects: | |
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| Institutions: | Mạng thư viện Đại học Đà Nẵng |
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