Sự thật về 100 thất bại thương hiệu lớn nhất của mọi thời đại =

QRコード

Sự thật về 100 thất bại thương hiệu lớn nhất của mọi thời đại = Brand failure: The truth about the 100 biggest branding mistakes of all time

他のバージョン（1件）を表示する

Nội dung của cuốn sách này là xem xét những thất bại đa dạng của các thương hiệu để tìm hiểu những con đường dẫn dụ các công ty đến sai lầm. Đây không phải là cuốn sách đọc cho biết, nó cung cấp cho bạn một sự kiểm nghiệm vô giá những...

保存先:

書誌詳細
第一著者:	Haig, Matt
フォーマット:	図書
言語:	Undetermined
出版事項:	Thành phố Hồ Chí Minh Tổng hợp Thành phố Hồ Chí Minh 2005
主題:	Brand name products
タグ:	タグ追加タグなし, このレコードへの初めてのタグを付けませんか!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

類似資料

Sự thật về 100 thất bại thương hiệu lớn nhất của mọi thời đại =
著者:: Haig, Matt
出版事項: (2004)

Bí quyết thành công 100 thương hiệu hàng đầu thế giới =
著者:: Haig, Matt
出版事項: (2005)

Hoàn thiện thương hiệu cá nhân
出版事項: (2006)

Định vị thương hiệu =
著者:: Trout, Jack
出版事項: (2004)

Bí quyết xây dựng thành công những thương hiệu hàng đầu Châu Á =
著者:: Temporal, Paul
出版事項: (2007)

Xây dựng và phát triển thương hiệu
出版事項: (2005)

Xây dựng và phát triển thương hiệu
著者:: Vũ, Chí Lộc
出版事項: (2007)

Xây dựng thương hiệu mạnh và thành công
著者:: Gregry, James R.
出版事項: (2004)

22 điều luật xây dựng thương hiệu: Cách làm cho sản phẩm hay dịch vụ có thương hiệu tầm cở quốc tế
著者:: Al Ries
出版事項: (2003)

Xây dựng thương hiệu du lịch cho thành phố
著者:: Nguyễn, Văn Dung
出版事項: (2009)

22 quy luật bất biến trong xây dựng thương hiệu và 11 quy luật bất biến trong xây dựng thương hiệu trên internet =
著者:: Ries, Al
出版事項: (2010)

Định vị cuộc chiến giành vị trí trong tâm trí khách hàng
著者:: Ries, Al
出版事項: (2004)

Xây dựng thương hiệu du lịch cho thành phố
著者:: Nguyễn, Văn Dung
出版事項: (2009)

Asian brand strategy :
著者:: Roll, Martin
出版事項: (2006)

Quản trị thương hiệu hàng hóa
著者:: Trương, Đình Chiến
出版事項: (2005)

Quản trị tài sản thương hiệu :
著者:: Dương, Hữu Hạnh
出版事項: (2005)

Thương hiệu dành cho lãnh đạo :
著者:: Moore, Richard
出版事項: (2007)

Thương hiệu dành cho lãnh đạo: Những điều bạn cần biết để tạo nên một thương hiệu mạnh
著者:: Richard Moore
出版事項: (2003)

Brand positioning :
著者:: Sengupta, Subroto
出版事項: (2005)

Định vị :
著者:: Ries, Al
出版事項: (2004)

Định vị: Trận chiến về trí lực ngày nay
著者:: Al Ries
出版事項: (2004)

The brand marketing book : creating, managing, and extending the value of your brand /
著者:: Marconi, Joe.
出版事項: (2000)

Branding across borders : a guide to global brand marketing /
著者:: Gregory, James R.
出版事項: (2001)

Tạo dựng và quản trị thương hiệu: Danh tiếng lợi nhuận
著者:: Lê Anh Cường
出版事項: (2003)

Designing brand experiences
著者:: Landa, Robin
出版事項: (2006)

Quản trị tài sản thương hiệu: Cuộc chiến giành vị trí trong tâm trí khách hàng =
著者:: Dương, Hữu Hạnh
出版事項: (2005)

Quản trị tài sản nhãn hiệu
著者:: Đào Công Bình
出版事項: (2003)

Living Brands :
著者:: Nadeau, Raymond
出版事項: (2007)

Định vị thương hiệu =
著者:: Trout, Jack
出版事項: (2004)

Dấu ấn thương hiệu :
著者:: Tôn, Thất Nguyễn Thiêm
出版事項: (2008)

Thương hiệu cảm xúc :
著者:: Gobé, Marc
出版事項: (2014)

Dấu ấn thương hiệu :
著者:: Tôn, Thất Nguyễn Thiêm
出版事項: (2006)

Dấu ấn thương hiệu :
著者:: Tôn, Thất Nguyễn Thiêm
出版事項: (2006)

Strategic brand management building, measuring, and managing brand equity
著者:: Keller, Kevin Lane
出版事項: (2008)

Branding @ the digital age /
出版事項: (2001)

FCB-Ulka brand building advertising : concepts and cases /
著者:: Parameswaran, M. G.
出版事項: (2001)

Strategic brand management : Building, measuring, and managing brand equity
著者:: Keller, Kevin Lane
出版事項: (2013)

Building brand identity : a strategy for success in a hostile marketplace /
著者:: Upshaw, Lynn B.
出版事項: (1995)

Đặt tên cho thương hiệu :
著者:: Tai, Jacky
出版事項: (2010)

Những chiến lược khác biệt để phát triển thương hiệu
出版事項: (2013)