Marketing management : Text and cases

Marketing Management Text and Cases, 1/e includes a new collection of cases from Harvard Business School. HBS sets the standard for effective case writing and teaching and provides here the latest cases in Marketing Management.

में बचाया:
ग्रंथसूची विवरण
मुख्य लेखक: Lal, Rajiv
स्वरूप: पुस्तक
भाषा:Undetermined
प्रकाशित: Boston, MA. McGraw-Hill/Irvin 2005
विषय:
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