International marketing
International Marketingis an adaptation of a best-selling German text, which considers the global marketing arena from a new and original perspective. It focuses upon international marketing primarily as the coordination of a company's different national marketing programmes. How can for exampl...
שמור ב:
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| פורמט: | ספר |
| שפה: | Undetermined |
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New York
Palgrave Macmillan
2005
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הוספת תג
אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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