Integrated marketing communications in advertising and promotion

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Integrated marketing communications in advertising and promotion

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Bibliografske podrobnosti
Glavni avtor:	Shimp, Terence A.
Format:	Knjiga
Jezik:	Undetermined
Izdano:	Mason, OH Thomson/South-Western 2007
Teme:	Direct marketing.,Advertising.,Communication in marketing.,Sales promotion.,Tiếp thị trực tiếp,Quảng cáo,Thông tin trong tiếp thị,Xúc tiến bán hàng
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Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ


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