Integrated marketing communications in advertising and promotion

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Integrated marketing communications in advertising and promotion

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Detalhes bibliográficos
Autor principal:	Shimp, Terence A.
Formato:	Livro
Idioma:	Undetermined
Publicado em:	Mason, OH Thomson/South-Western 2007
Assuntos:	Direct marketing.,Advertising.,Communication in marketing.,Sales promotion.,Tiếp thị trực tiếp,Quảng cáo,Thông tin trong tiếp thị,Xúc tiến bán hàng
Tags:	Adicionar Tag Sem tags, seja o primeiro a adicionar uma tag!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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