Integrated marketing communications in advertising and promotion
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| 主要作者: | Shimp, Terence A. |
|---|---|
| 格式: | 圖書 |
| 語言: | Undetermined |
| 出版: |
Mason, OH
Thomson/South-Western
2007
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| 主題: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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