Power Up Your Profits: 31 Days to Better Selling

This updated Second Edition demonstrates how combining the power of trust with the power of persuasion can help CPAs sell their services more effectively. Each chapter develops a key concept of marketing or selling that's easy to follow and shows how to apply the concepts to any CPA practice. T...

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Autor principal: Waugh, Troy
Format: Llibre
Idioma:Undetermined
Publicat: Hoboken, N.J. John Wiley & Sons 2005
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