Powerful public relations : a how-to guide for libraries

This volume includes highly useful essays (both articles from the original edition and new ones) that focus on helping librarians better understand how public relations can help make their library as user-friendly and user-oriented as possible. The contributing writers add sound essays on marketing...

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Bibliografiske detaljer
Format: Bog
Sprog:Undetermined
Udgivet: Chicago, ILL American Library Association 2002
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