E-Business and E Commerce management : Strategy, implementation and practice

This bestselling textbook offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults...

詳細記述

保存先:
書誌詳細
第一著者: Dave, Chaffey
フォーマット: 図書
言語:Undetermined
出版事項: New York Pearson 2011
主題:
タグ: タグ追加
タグなし, このレコードへの初めてのタグを付けませんか!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
LEADER 00962nam a2200229Ia 4500
001 CTU_145841
008 210402s9999 xx 000 0 und d
020 |c 2254000 
082 |a 658.872 
082 |b D246 
100 |a Dave, Chaffey 
245 0 |a E-Business and E Commerce management : 
245 0 |b Strategy, implementation and practice 
245 0 |c Chaffey Dave 
260 |a New York 
260 |b Pearson 
260 |c 2011 
520 |a This bestselling textbook offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. 
650 |a Electronic commerce.,Business enterprises,Thương mại điện tử 
650 |x Computer networks 
904 |i Tuyến 
980 |a Trung tâm Học liệu Trường Đại học Cần Thơ