E-Business and E Commerce management : Strategy, implementation and practice
This bestselling textbook offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults...
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| Format: | Buch |
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New York
Pearson
2011
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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