Media, audiences, effects : an introduction to the study of media content and audience analysis

Media, Audiences, Effects teaches students how to evaluate media effects research and better understand the role media play in our everyday lives. This text introduces readers to over 300 contemporary research studies focusing on 12 important topic areas, including television violence, gender and et...

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Bibliographic Details
Main Author: Traudt, Paul J.
Format: Book
Language:Undetermined
Published: Boston Pearson/Allyn and Bacon 2005
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Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ