Persuasion : psychological insights and perspectives

This text is designed to make the psychology of persuasion accessible to the non-specialist or non-scientist. It includes an introduction to the subject followed by an examination of issues of definition and measurement, and basic theory and research

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Bibliografiska uppgifter
Materialtyp: Bok
Språk:Undetermined
Publicerad: Boston Allyn and Bacon 1994
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