Thực trạng và giải pháp xây dựng - Quảng bá thương hiệu mãng cầu xiêm Tân Phú tại huyện Tân Phú Đông tỉnh Tiền Giang :

Côd QR

Thực trạng và giải pháp xây dựng - Quảng bá thương hiệu mãng cầu xiêm Tân Phú tại huyện Tân Phú Đông tỉnh Tiền Giang : Luận văn Thạc sĩ Kinh tế chuyên ngành Quản trị kinh doanh

Đề tài phân tích thực trạng về tình hình xây dựng và quảng bá thương hiệu mãng cầu xiêm Tân Phú và phân tích các nhân tố ảnh hưởng thương hiệu sau đó hình thành nên chiến lược xây dựng và quảng bá cho trái cây này. Đồng thời đưa ra mo...

Disgrifiad llawn

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awdur:	Võ, Thị Hồng Nhung
Fformat:	Llyfr
Iaith:	Undetermined
Cyhoeddwyd:	Cần Thơ Trường Đại học Cần Thơ 2012
Pynciau:	Brand name products,Branding (Marketing),Xây dựng thương hiệu (Tiếp thị),Nhãn hiệu sản phẩm
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Eitemau Tebyg

Giải pháp quảng bá thương hiệu nước xả vải Comfort tại thị trường thành phố Cần Thơ :
gan: Lê, Thị Huỳnh Mai
Cyhoeddwyd: (2012)

Giải pháp xúc tiến chương trình "Người Việt dùng hàng VIệt" dối với chất tẩy rủa thương hiệu Việt tại thành phố Cần Thơ :
gan: Nguyễn, Bảo Anh
Cyhoeddwyd: (2012)

Brands and branding
gan: Brown, Stephen
Cyhoeddwyd: (2016)

Transforming your business into a brand :
gan: Tai, Jacky
Cyhoeddwyd: (2007)

Strategic brand management : Building, measuring, and managing brand equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2013)

Hoàn thiện thương hiệu cá nhân
Cyhoeddwyd: (2006)

Phát triển thương hiệu măng cụt Tân Qui, huyện Cầu Kè, tỉnh Trà Vinh :
gan: Đặng, Thị Thảo Nguyên
Cyhoeddwyd: (2016)

Living Brands :
gan: Nadeau, Raymond
Cyhoeddwyd: (2007)

22 quy luật bất biến trong xây dựng thương hiệu và 11 quy luật bất biến trong xây dựng thương hiệu trên internet =
gan: Ries, Al
Cyhoeddwyd: (2010)

Định vị :
gan: Ries, Al
Cyhoeddwyd: (2004)

Định vị: Trận chiến về trí lực ngày nay
gan: Al Ries
Cyhoeddwyd: (2004)

The brand marketing book : creating, managing, and extending the value of your brand /
gan: Marconi, Joe.
Cyhoeddwyd: (2000)

Branding across borders : a guide to global brand marketing /
gan: Gregory, James R.
Cyhoeddwyd: (2001)

Nguồn gốc nhãn hiệu :
gan: Ries, Al
Cyhoeddwyd: (2008)

Asian brand strategy :
gan: Roll, Martin
Cyhoeddwyd: (2006)

Designing brand experiences
gan: Landa, Robin
Cyhoeddwyd: (2006)

Phân tích tình hình sản xuất và tiêu thụ măng cụt ở huyện Chợ Lách tỉnh Bến Tre :
gan: Võ, Thị Trúc Phượng
Cyhoeddwyd: (2016)

Bong bóng thương hiệu :
gan: Gerzema, John
Cyhoeddwyd: (2009)

Bí quyết xây dựng thành công những thương hiệu hàng đầu Châu Á =
gan: Temporal, Paul
Cyhoeddwyd: (2007)

Xây dựng thương hiệu nhãn tím Phong Nẫm ở huyện Kế Sách, tỉnh Sóc Trăng :
gan: Nguyễn, Thị Bảo Châu
Cyhoeddwyd: (2015)

Ảnh hưởng của khuyến mãi đến hình ảnh thương hiệu sữa tươi TH True Milk tại thành phố Cần Thơ :
gan: Nguyễn, Thị Nhung
Cyhoeddwyd: (2018)

Đặt tên cho thương hiệu :
gan: Tai, Jacky
Cyhoeddwyd: (2010)

Gimme! :
gan: Hallward, John
Cyhoeddwyd: (2007)

Định vị thương hiệu =
gan: Trout, Jack
Cyhoeddwyd: (2004)

Bí quyết thành công 100 thương hiệu hàng đầu thế giới =
gan: Haig, Matt
Cyhoeddwyd: (2005)

Sự thật về 100 thất bại thương hiệu lớn nhất của mọi thời đại =
gan: Haig, Matt
Cyhoeddwyd: (2005)

Định vị cuộc chiến giành vị trí trong tâm trí khách hàng
gan: Ries, Al
Cyhoeddwyd: (2004)

Định vị thương hiệu =
gan: Trout, Jack
Cyhoeddwyd: (2004)

Dấu ấn thương hiệu :
gan: Tôn, Thất Nguyễn Thiêm
Cyhoeddwyd: (2008)

Những chiến lược khác biệt để phát triển thương hiệu
Cyhoeddwyd: (2013)

Thương hiệu cảm xúc :
gan: Gobé, Marc
Cyhoeddwyd: (2014)

Branding 4.0
gan: Isarabhkdee, Piyachart
Cyhoeddwyd: (2017)

Nghiên cứu thái độ người tiêu dùng đối với nhãn hiệu riêng của các siêu thị tại thành phố Cần Thơ :
gan: Nguyễn, Thị Thanh Tâm
Cyhoeddwyd: (2015)

Xây dựng thương hiệu du lịch cho thành phố
gan: Nguyễn, Văn Dung
Cyhoeddwyd: (2009)

Branding @ the digital age /
Cyhoeddwyd: (2001)

22 quy luật vàng trong xây dựng nhãn hiệu
gan: Ries, Al
Cyhoeddwyd: (2007)

Giải pháp phát triển thương hiệu gạo một bụi đỏ Hồng Dân tỉnh Bạc Liêu đến năm 2020 :
gan: Lưu, Quốc Tại
Cyhoeddwyd: (2015)

Giải pháp nâng cao mức độ nhận biết của khách hàng đối với thương hiệu Sense City :
gan: Ngô, Mộng Hằng
Cyhoeddwyd: (2017)

Nghiên cứu ảnh hưởng của giá trị thương hiệu đến quyết định lựa chọn thương hiệu kem đánh răng P/S tại địa bàn thành phố Cần Thơ :
gan: Trần, Hồng Trang
Cyhoeddwyd: (2017)

Tác động của giá trị thương hiệu đến quyết định sử dụng Bia Sài Gòn của người tiêu dùng tại thành phố Cần Thơ :
gan: Phạm, Lê Thành Nhân
Cyhoeddwyd: (2020)