Marketing principles
This book is well written and provides real world examples for every concept mentioned, which helps me understand everything a little better. Very up to date (as with most management books) and thorough, which helps me since I'm taking my marketing course online and I don't have a teacher...
Bewaard in:
| Hoofdauteur: | |
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| Formaat: | Boek |
| Taal: | Undetermined |
| Gepubliceerd in: |
Englewood Cliffs, N.J.
Prentice-Hall
1982
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| Onderwerpen: | |
| Tags: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| Samenvatting: | This book is well written and provides real world examples for every concept mentioned, which helps me understand everything a little better. Very up to date (as with most management books) and thorough, which helps me since I'm taking my marketing course online and I don't have a teacher face-to-face I can talk to. |
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