Gaining and sustaining competitive advantage

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Gaining and sustaining competitive advantage

Dealing with competitive advantage in business, this work develops a framework that emphasizes the importance of understanding not only the threats and opportunities in a firm's competitive environment, but also the implications of firms' organizational strengths and weaknesses.

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Detalhes bibliográficos
Autor principal:	Barney, Jay B.
Formato:	Livro
Idioma:	Undetermined
Publicado em:	New York Addison-Wesley Pub. Co. 1997
Assuntos:	Industrial management,Strategic planning,Quản lý công nghiệp,Kế hoạch chiến lược
Tags:	Adicionar Tag Sem tags, seja o primeiro a adicionar uma tag!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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