Relentless : The Japanese way of marketing
An examination of Japanese marketing strategies profiles the highly self-disciplined Japanese mind while explaining why Japanese practices lead to profit and market leadership and drawing comparisons between western and eastern belief systems.
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| Glavni autor: | |
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| Format: | Knjiga |
| Jezik: | Undetermined |
| Izdano: |
New York
HarperBusiness
1996
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| Teme: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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