Alliance advantage : The art of creating value through partnering
Partnerships between companies receive a great deal of attention from top managers and researchers at the time of their formation. This attention results largely from the common perception that the initial structuring of partnerships and establishment of common goals determines partnership outcomes...
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| Format: | Book |
| Language: | Undetermined |
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Boston
Harvard Business School Press
1998
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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