Marketing management : An Asian perspective
Understanding marketing management, capturing marketing insights, connecting with customers, building strong brands, shaping the market offerings, delivering value, communicating value, creating successful long-term growth.
Bewaard in:
| Formaat: | Boek |
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| Taal: | Undetermined |
| Gepubliceerd in: |
Harlow, England
Pearson
2018
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| Onderwerpen: | |
| Tags: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| Samenvatting: | Understanding marketing management, capturing marketing insights, connecting with customers, building strong brands, shaping the market offerings, delivering value, communicating value, creating successful long-term growth. |
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