Marketing management : An Asian perspective

Understanding marketing management, capturing marketing insights, connecting with customers, building strong brands, shaping the market offerings, delivering value, communicating value, creating successful long-term growth.

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Λεπτομέρειες βιβλιογραφικής εγγραφής
Μορφή: Βιβλίο
Γλώσσα:Undetermined
Έκδοση: Harlow, England Pearson 2018
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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260 |a Harlow, England 
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520 |a Understanding marketing management, capturing marketing insights, connecting with customers, building strong brands, shaping the market offerings, delivering value, communicating value, creating successful long-term growth. 
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