Influence and persuasion : HBR emotional intelligence series
Changing hearts is an important part of changing minds. Research shows that appealing to human emotion can help you make your case and build your authority as a leader. This book highlights that research and shows you how to act on it, presenting both comprehensive frameworks for developing influenc...
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| Format: | Book |
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| Language: | Undetermined |
| Published: |
Boston
Harvard Business Review Press
2018
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| Summary: | Changing hearts is an important part of changing minds. Research shows that appealing to human emotion can help you make your case and build your authority as a leader. This book highlights that research and shows you how to act on it, presenting both comprehensive frameworks for developing influence and small, simple tactics you can use to convince others every day. |
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