Bank marketing :

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Bank marketing : A strategic approach to management using 7Ps

Numerous changes in marketing environment of banks have determined the need for creation and implementation of new strategies that would enable accomplishment of strong competitive advantages. With that, we cannot neglect the fact that all banks offer the same or the similar type of services, which...

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书目详细资料
主要作者:	Smajlović, Ermina
格式:	图书
语言:	Undetermined
出版:	Germany LAP LAMBERT Academic Publishing 2015
主题:	Tiếp thị ngân hàng,Bank marketing
标签:	添加标签没有标签, 成为第一个标记此记录!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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