Aligning strategy and sales : The choices, systems, and behaviors that drive effective selling

In Aligning Strategy and Sales, Harvard Business School professor Frank Cespedes equips you to link your go-to-market initiatives with strategic goals. Cespedes offers a road map to articulate strategy in ways that people in the field can understand and that will fuel the behaviors required for prof...

Descrición completa

Gardado en:
Detalles Bibliográficos
Autor Principal: Cespedes, Frank V.
Formato: Libro
Idioma:Undetermined
Publicado: Boston, Massachusetts Harvard Business Review Press 2014
Những chủ đề:
Các nhãn: Engadir etiqueta
Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ