Quản trị marketing = Marketing management

Sách cung cấp những kiến thức tương đối hoàn chỉnh về tất cả các vấn đề của marketing. Sách được chia làm 6 phần. Phần I trình bày những cơ sở xã hội, quản trị và chiến lược của lý thuyết và thực tiễn marketing. Phần II trình bày như...

Cur síos iomlán

Đã lưu trong:

Sonraí Bibleagrafaíochta
Príomhúdar:	Kotler, Philip
Formáid:	Leabhar
Teanga:	Undetermined
Foilsithe:	Hà Nội Thống Kê 1997
Ábhair:	Marketing
Clibeanna:	Cuir Clib Leis Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Quản trị marketing = Marketing management

Míreanna Comhchosúla