Sự quyến rũ của thương hiệu = Brand seduction: how neuroscience can help marketers build memorable brands

Sách gồm 3 phần trình bày mối liên kết giữa não bộ và thương hiệu, mô hình mới cho thương hiệu và xây dựng thương hiệu có sức quyến rũ.

Đã lưu trong:

Sonraí Bibleagrafaíochta
Príomhúdar:	Weber, Daryl
Formáid:	Leabhar
Teanga:	Undetermined
Foilsithe:	Hà Nội Hồng Đức 2018
Ábhair:	Branding (Marketing),Xây dựng thương hiệu (Tiếp thị) Psychological aspects,Khía cạnh tâm lý
Clibeanna:	Cuir Clib Leis Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Sự quyến rũ của thương hiệu = Brand seduction: how neuroscience can help marketers build memorable brands

Míreanna Comhchosúla