Markets and marketing : An orientation

The book provides the character and role of marketing activity in the economy and in the firm. It attemps to provide a framework for collecting and sorting out these random experiences and observations, and a basis for systematically gathering new ones, so that significant elements can be identified...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Preston, Lee E
Fformat: Llyfr
Iaith:Undetermined
Cyhoeddwyd: [Glenview, Ill.] Scott, Foresman [1970]
Pynciau:
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ