Markets and marketing :

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Markets and marketing : An orientation

The book provides the character and role of marketing activity in the economy and in the firm. It attemps to provide a framework for collecting and sorting out these random experiences and observations, and a basis for systematically gathering new ones, so that significant elements can be identified...

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Dades bibliogràfiques
Autor principal:	Preston, Lee E
Format:	Llibre
Idioma:	Undetermined
Publicat:	[Glenview, Ill.] Scott, Foresman [1970]
Matèries:	Marketing,Markets Reasearch
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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