22 điều luật xây dựng thương hiệu: Cách làm cho sản phẩm hay dịch vụ có thương hiệu tầm cở quốc tế

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22 điều luật xây dựng thương hiệu: Cách làm cho sản phẩm hay dịch vụ có thương hiệu tầm cở quốc tế The 22 immutable laws of branding : How to build a product or service into a world-class brand

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Sonraí Bibleagrafaíochta
Príomhúdar:	Al Ries
Formáid:	Leabhar
Teanga:	Undetermined
Foilsithe:	H. Thống Kê 2003
Ábhair:	product management,brand name products
Clibeanna:	Cuir Clib Leis Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Míreanna Comhchosúla

22 quy luật bất biến trong xây dựng thương hiệu và 11 quy luật bất biến trong xây dựng thương hiệu trên internet =
le: Ries, Al
Foilsithe: (2010)

Hoàn thiện thương hiệu cá nhân
Foilsithe: (2006)

Xây dựng và phát triển thương hiệu
Foilsithe: (2005)

Xây dựng và phát triển thương hiệu
le: Vũ, Chí Lộc
Foilsithe: (2007)

Xây dựng thương hiệu mạnh và thành công
le: Gregry, James R.
Foilsithe: (2004)

Định vị cuộc chiến giành vị trí trong tâm trí khách hàng
le: Ries, Al
Foilsithe: (2004)

Định vị thương hiệu =
le: Trout, Jack
Foilsithe: (2004)

Quản trị thương hiệu hàng hóa
le: Trương, Đình Chiến
Foilsithe: (2005)

Thương hiệu dành cho lãnh đạo :
le: Moore, Richard
Foilsithe: (2007)

Quản trị tài sản thương hiệu :
le: Dương, Hữu Hạnh
Foilsithe: (2005)

Thương hiệu dành cho lãnh đạo: Những điều bạn cần biết để tạo nên một thương hiệu mạnh
le: Richard Moore
Foilsithe: (2003)

Bí quyết xây dựng thành công những thương hiệu hàng đầu Châu Á =
le: Temporal, Paul
Foilsithe: (2007)

Quản trị tài sản thương hiệu: Cuộc chiến giành vị trí trong tâm trí khách hàng =
le: Dương, Hữu Hạnh
Foilsithe: (2005)

Bí quyết thành công 100 thương hiệu hàng đầu thế giới =
le: Haig, Matt
Foilsithe: (2005)

Tạo dựng và quản trị thương hiệu: Danh tiếng lợi nhuận
le: Lê Anh Cường
Foilsithe: (2003)

Sự thật về 100 thất bại thương hiệu lớn nhất của mọi thời đại =
le: Haig, Matt
Foilsithe: (2005)

Sự thật về 100 thất bại thương hiệu lớn nhất của mọi thời đại =
le: Haig, Matt
Foilsithe: (2004)

Định vị :
le: Ries, Al
Foilsithe: (2004)

Định vị: Trận chiến về trí lực ngày nay
le: Al Ries
Foilsithe: (2004)

Xây dựng thương hiệu du lịch cho thành phố
le: Nguyễn, Văn Dung
Foilsithe: (2009)

Quản trị tài sản nhãn hiệu
le: Đào Công Bình
Foilsithe: (2003)

Brand positioning :
le: Sengupta, Subroto
Foilsithe: (2005)

Dấu ấn thương hiệu :
le: Tôn, Thất Nguyễn Thiêm
Foilsithe: (2006)

Dấu ấn thương hiệu :
le: Tôn, Thất Nguyễn Thiêm
Foilsithe: (2006)

Xây dựng thương hiệu du lịch cho thành phố
le: Nguyễn, Văn Dung
Foilsithe: (2009)

Asian brand strategy :
le: Roll, Martin
Foilsithe: (2006)

The 11 immutable laws of Internet branding /
le: Ries, Laura.
Foilsithe: (2000)

Đơn giản là hoàn hảo
le: Trout, Jack
Foilsithe: (2004)

Sự thông thái của một vị thần :
le: Trout, Jack
Foilsithe: (2004)

Building brand identity : a strategy for success in a hostile marketplace /
le: Upshaw, Lynn B.
Foilsithe: (1995)

Strategic brand management building, measuring, and managing brand equity
le: Keller, Kevin Lane
Foilsithe: (2008)

Định vị thương hiệu =
le: Trout, Jack
Foilsithe: (2004)

Dấu ấn thương hiệu :
le: Tôn, Thất Nguyễn Thiêm
Foilsithe: (2008)

Thương hiệu cảm xúc :
le: Gobé, Marc
Foilsithe: (2014)

The brand marketing book : creating, managing, and extending the value of your brand /
le: Marconi, Joe.
Foilsithe: (2000)

Branding across borders : a guide to global brand marketing /
le: Gregory, James R.
Foilsithe: (2001)

Xây dựng thương hiệu mạnh
le: Nguyễn, Văn Dung
Foilsithe: (2009)

Những chiến lược khác biệt để phát triển thương hiệu
Foilsithe: (2013)

Designing brand experiences
le: Landa, Robin
Foilsithe: (2006)

Quản trị xúc tiến thương mại trong xây dựng và phát triển thương hiệu :
le: An, Thị Thanh Nhàn
Foilsithe: (2010)