Marketing research
Presents marketing research through the eyes of a manager using and purchasing research information, while maintaining solid, competitive coverage of quantitative methods. Extensive updates and revisions enhance its traditional high quality and enjoyable style.
Wedi'i Gadw mewn:
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| Fformat: | Llyfr |
| Iaith: | Undetermined |
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New Jersey
John Wiley and Sons
2005
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| Pynciau: | |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| Crynodeb: | Presents marketing research through the eyes of a manager using and purchasing research information, while maintaining solid, competitive coverage of quantitative methods. Extensive updates and revisions enhance its traditional high quality and enjoyable style. |
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