Basic marketing : a global-managerial approach/

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Perreault, William D.
Awduron Eraill: McCarthy, E. Jerome
Fformat: Sách giấy
Cyhoeddwyd: Boston : McGraw-Hill, 2002
Rhifyn:14th ed.
Cyfres:McGraw-Hill/Irwin series in marketing
Pynciau:
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Thư viện lưu trữ: Thư viện Trường Đại học Đà Lạt
Disgrifiad
Disgrifiad o'r Eitem:A variety of multi-media instructional aids, including a Web site, are available to support the text.
Includes bibiliographical references (p. 754-810) and indexes.
Disgrifiad Corfforoll:xxxii, 815 [28] p. : col. ill., maps ; 28 cm. 1 computer laser optical disk (4 3/4 in.)
Fformat:System requirements for accompanying computer laser disk: Windows 95 or higher Pentium
ISBN:0071121102 (international : alk. paper)
0072409479 (alk. paper)